For institutions and SME support programmes

For institutions, chambers and SME support programmes

See where firms systematically overestimate readiness, before support is committed.

AFT Global helps institutions test EU market readiness before resources are committed, turning firm-level assessments into cohort-level programme intelligence.

The entry point is the cohort readiness report: a fixed-scope diagnostic of a defined SME cohort, showing where firms systematically overestimate readiness and what support should come first.

01Where we sit

Where AFT sits in SME internationalisation programmes

Most SME support systems already provide

  • Export promotion and trade missions
  • Matchmaking, grants and advisory
  • Institutional bilateral channels
  • Multilateral and donor-funded programmes

Yet one question often remains unanswered

Is this specific firm ready to enter, operate and prove itself in the European Union market, before support is committed?

Pivot

Readiness needs to be tested, not assumed.

02Two levels of reading

From firm assessment to cohort intelligence

The same architecture produces two outputs: a decision signal for the firm, and programme intelligence for the institution.

Entity level, Decision Pack output

  • Readiness verdict: Go, Conditional Go, or Hold
  • Capability profile across seven independent capabilities
  • Priority blockers and evidence roadmap
  • Next-step sequence for remediation

Cohort level, Programme intelligence output

  • Readiness distribution across the group
  • Recurring gaps by prevalence and severity
  • Programme design priorities
  • Sponsor-ready reporting
03Institutional entry point

The cohort readiness report

A fixed-scope first engagement: one cohort, individual diagnostics, one aggregated readiness brief. It gives the institution a practical read on firm readiness, recurring gaps and programme relevance, without committing to scale.

Cohort readiness report

Cohort size
5 to 10 SMEs
Focus
One country, one sector, or a mixed strategic cohort
Assessment
Individual EU Market Readiness diagnostic per firm
Firm output
Readiness verdict, blockers, evidence roadmap
Institution output
Aggregated cohort readiness brief
Timeline
4 to 6 weeks from cohort identification to delivery

Scope, reporting format, confidentiality and pricing are agreed per programme before kick-off.

Where the report proves useful, the engagement can extend: structured capacity building for the institution's own support teams, drawing on a decade of institutional capacity-building practice, and over time a standing readiness layer the institution can draw on. Each step is proposed only when the previous one has shown its value.

You can also judge the method before committing a cohort: run the free Entry Check on a firm you know well, and compare its signal with your own reading. Where the two diverge is where the conversation starts.

04Methodological boundary

What the framework does not do

The methodology is bounded by deliberate distinctions.

Boundary

  • It does not predict commercial success or post-entry performance.
  • It does not replace legal, tax, regulatory or commercial advice.
  • It does not rank companies publicly or produce statistical league tables.
  • It does not disclose calibration parameters, which remain protected.
05Use cases

Where the framework fits in your programmes

Five use cases across the programme cycle.

01Intake and triageRoute firms into the right track.
02Cohort segmentationGroup firms by readiness profile.
03Sequencing of supportPhase support around evidenced blockers.
04Sponsor reportingReport before and after intervention windows.
05Cross-cohort comparisonSurface recurring patterns across cohorts.
06Engagement structure

How the engagement works

The institution owns the programme. AFT Global provides the readiness measurement layer.

Institution, Agency, Chamber, Embassy

  • Identifies the relevant SME cohort
  • Provides legitimacy, access and programme context
  • Uses findings for programme design

AFT Global, readiness measurement layer

  • Runs individual firm assessments
  • Produces firm-level and cohort-level outputs
  • Supports sequencing recommendations
07Credibility close

Methodological standing

The methodology is documented in a public working paper and supported by a dedicated framework explainer.

Documented, citable and deliberately bounded.

Working paper

Read the methodology paper

Full description of the readiness construct and capability architecture.

Framework

Framework explainer

The seven capabilities, assessment logic and verdict structure.

SME journey

SME direct journey

The Decision Hub used by firms before committing to EU entry.

View a sample report

Contact

Contact AFT Global

Discuss cohort use, pilots and institutional engagements.