For institutions and SME support programmes

For institutions, chambers and SME support programmes

A readiness measurement layer for SME internationalisation

AFT Global helps institutions test EU market readiness before resources are committed, and turn firm-level assessments into cohort-level programme intelligence.

Where AFT sits in SME internationalisation programmes

Most SME support systems already provide

  • Export promotion and trade missions
  • Matchmaking, grants and advisory
  • Institutional bilateral channels
  • Multilateral and donor-funded programmes

Yet one question often remains unanswered

Is this specific firm ready to enter, operate and prove itself in the European Union market, before support is committed?

Readiness needs to be tested, not assumed.

What the framework does not do

The methodology is bounded by deliberate distinctions.

  • It does not predict commercial success or post-entry performance.
  • It does not replace legal, tax, regulatory or commercial advice.
  • It does not rank companies publicly or produce statistical league tables.
  • It does not disclose calibration parameters, which remain protected.

From firm assessment to cohort intelligence

The same architecture produces two outputs: a decision signal for the firm, and programme intelligence for the institution.

Entity level, Decision Pack output

  • Readiness verdict: Go, Conditional Go, or Hold
  • Capability profile across seven independent capabilities
  • Priority blockers and evidence roadmap
  • Next-step sequence for remediation

Cohort level, Programme intelligence output

  • Readiness distribution across the group
  • Recurring gaps by prevalence and severity
  • Programme design priorities
  • Sponsor-ready reporting

The firm receives a decision pack. The institution receives programme intelligence.

Where the framework fits in your programmes

Five use cases across the programme cycle.

Intake and triageRoute firms into the right track.
Cohort segmentationGroup firms by readiness profile.
Sequencing of supportPhase support around evidenced blockers.
Sponsor reportingReport before and after intervention windows.
Cross-cohort comparisonSurface recurring patterns across cohorts.

How the model works

The institution owns the programme. AFT Global provides the readiness measurement layer.

Institution, Agency, Chamber, Embassy

  • Identifies the relevant SME cohort
  • Provides legitimacy, access and programme context
  • Uses findings for programme design

AFT Global, readiness measurement layer

  • Runs individual firm assessments
  • Produces firm-level and cohort-level outputs
  • Supports sequencing recommendations

A contained first engagement before any scale decision

A first engagement tests usefulness within a defined scope. It gives the institution a practical read on firm readiness, cohort gaps and programme relevance, without committing to scale.

Cohort size5 to 10 SMEs
FocusOne country, one sector, or a mixed strategic cohort
AssessmentIndividual EU Market Readiness diagnostic per firm
Firm outputReadiness verdict, blockers, evidence roadmap
Institution outputAggregated cohort readiness brief
Timeline4 to 6 weeks from cohort identification to delivery